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Digital Communication Manager

The Digital Communication Manager designs and implements the company's communication strategy on digital channels. It uses digital tools to promote brand image, manage online presence, and engage the community through social networks, content marketing, and other digital media.

Les formations :
  • Bac+3 to Bac+5 in communication, digital marketing, or web
  • Master in digital communication, web strategy or digital media marketing
  • Specific training in social media management, SEO, content marketing, and digital communication tools

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Les principales compétences demandées :
  • Mastery of digital communication tools (CMS, SEO, Google Analytics, etc.)
  • Knowledge of social networks (Facebook, Instagram, LinkedIn, LinkedIn, Twitter, TikTok, etc.)
  • Skills in web writing and creating visual content (infographics, videos, etc.)
  • Ability to analyze the performance of digital campaigns (KPIs, ROI, engagement rate)
  • Mastery of graphic creation tools (Photoshop, Canva, etc.)
  • Ability to work in a team and collaborate with other departments (marketing, sales, etc.)
  • Sense of innovation and ability to adapt to digital trends

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Voir les offres disponibles sur Grimp
Salaire de départ  (mensuel net) :
2300€ — 3000€

Les missions

The Digital Communication Manager is responsible for managing and optimizing the company's online presence. He develops communication strategies to improve the visibility and image of the brand on the web and social networks.

It creates and delivers engaging content to feed the various digital channels, ensuring that the message is consistent with the values and goals of the company. This includes writing blog articles, creating social media posts, developing newsletters, and managing online advertising campaigns (Google Ads, Facebook Ads, etc.).

The Digital Communication Manager also analyzes the impact of the actions implemented through web analysis tools. It tracks statistics, measures engagement and adapts the strategy according to the results to optimize the performance of digital communication.

He is also in charge of managing the online community: answering questions from Internet users, leading discussions and managing interactions with customers or prospects. He also ensures digital intelligence to keep up to date with the latest trends, best practices and new technologies in the field of digital communication.

In summary, the Digital Communication Manager is a key professional for the visibility and image of the company on the web. It uses various digital tools to create engaging content and interact with the community, while measuring the effectiveness of its actions.

Section title

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